- Mushrooms are the sixth most valuable horticultural crop and the third most valuable fresh produce item in the vegetable section of the supermarket after potatoes and tomatoes.
- Most mushrooms produced in Australia are the white button type (Agaricus bisporus) although there are small amounts of exotic types now grown.
- More than 85% of Australian households purchase fresh mushrooms regularly; 55% of them buy at least once per week and 38% of primary grocery shoppers always have them on their shopping list. The average purchase volume is 457 grams.
- In the mid 1970’s most of the mushrooms eaten in Australia were sold in cans. Today Australians eat 95% of their mushrooms fresh.
- 88% of consumers love mushrooms in a stir-fry; 83% of consumers love mushrooms in a salad.
- About half the child population either like or love mushrooms and over 90% of people over the age of 25 either like or love mushrooms.
- 74% of mushroom eaters would probably order a mushroom entrée in a restaurant.
- 98% of mushroom eaters believe mushrooms add something special to a dish.
About Mushrooms
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